3M held its annual dealer meeting in Phoenix, March 3-6. More than 200 3M window film dealers in attended the event. Those attending the event had the opportunity to learn about new products, review sales and marketing strategies and share best practices.

They also heard from a variety of speakers, including Michael Vickers, author of Becoming Preferred: How to Outsell Your Competition.

In addition, Columbia Filters was honored as the 3M National Dealer of the Year. Eight other dealers were also recognized with regional Dealer of the Year awards.