Meet the Supporters of the 2013 IWFC: Madico Window FilmsMarch 20th, 2013 by Editor
Editor’s Note: Window Film magazine is marking the days until the 2013 International Window Film Conference and Tint-Off™ by introducing this year’s Supporters with company profiles. Over the next few weeks, we will continue profiling each of the six Supporters you will see on the show floor—be sure to stay tuned.
Madico Window Films is once again one of our Supporters of the 2013 International Window Film Conference and Tint-Off™ (IWFC). The event is set to be held this September 18-20 in Tampa, Fla., at the Tampa Convention Center and Tampa Marriott Waterside Hotel and Marina. The Exhibition/Extravaganza will be held September 18-20.
During the conference, attendees will be able to take part in educational seminars by industry leaders and expert speakers, network on the Exhibition/Extravaganza show floor with window film manufacturers and suppliers and view the Tint-Off™ competitions.
Window Film magazine: We are speaking with Angie Leonetti, marketing and customer relations manager of Madico Window Films. Angie, why did Madico Window Films choose to sponsor the 2013 International Window Film Conference and Tint-Off™ (IWFC)?
Leonetti: Madico Window Films chose to sponsor the 2013 IWFC and Tint-Off because we recognize the importance of this industry-specific event. The IWFC is the only event that focuses solely on window film and thus presents unique learning and networking opportunities for our customer base.
Window Film magazine: Why is an event like the IWFC important to the film industry?
Leonetti: An event such as the IWFC is important to the film industry because it brings together manufacturers, distributors and dealers in one convenient location. By bringing together industry leaders, distributors and dealers we have the opportunity to further strengthen our business as a whole. Together, we can enact the changes we want to see across the window film industry.
Window Film magazine: What can attendees expect to see from Madico Window Films at the 2013 show?
Leonetti: We will be showcasing our full line of Madico and Sun-Gard automotive and flat glass films. We are also looking forward to meeting with prospective dealers who are interested in our new Sunscape Designer Film program. In addition, we’ll be hosting a presentation on installation techniques and specific tools geared toward safety/security film products and improving flat glass installation productivity.
Window Film magazine: What do you hope your dealers and distributors can obtain by attending an event like this?
Leonetti: Our hope is that our dealers and distributors are able to take away some newly gained product or industry knowledge from the show. Between the manufacturers’ exhibits and educational sessions there is an abundance of valuable information available at their fingertips. This event is also a great opportunity to network and learn from fellow dealers. Often dealers can learn the most from their peers because they are able to exchange real-life tricks of the trade with one another.
Window Film magazine: Does Madico Window Films have any advice for the 2013 Tint-Off™ Automotive and Architectural Division competitors?
Leonetti: We encourage all of the competitors to practice ahead of time. Some folks can get nervous in front of a crowd and with the clock running. Ask a few friends to help you mimic the competition by watching as you tint and run a stop watch to give you a better feel for the time limit. Most of all we want everyone to do their best and have a good time! The Tint-Offs are always exciting events that we enjoy being able to watch while at the show. A little healthy competition is always fun at industry events such as these!
The International Window Film Conference and Tint-Off™ is co-sponsored by Window Film magazine and the International Window Film Association. Auto Glass Week™ also will be held concurrently. The event is managed by Window Film magazine.
Madico Window Films is headquartered in St. Petersburg, Fla., and develops, manufactures and markets technologically advanced laminates. They have been successfully doing so for more than a century. With an unrivaled commitment to quality of design, Madico continues to pioneer industry-first products and processes with a focus on solar control window films for vehicles, homes and commercial property.
To register or for more information, visit the official event website, windowfilmmag.com/iwfc.