Meet the Supporters of the 2013 IWFC: HanitaTek Window FilmsApril 17th, 2013 by Editor
Editor’s Note: Window Film magazine is marking the days until the 2013 International Window Film Conference and Tint-Off™ by introducing this year’s Supporters with company profiles. Over the next few weeks, we will continue profiling each of the six Supporters you will see on the show floor—be sure to stay tuned.
Once again HanitaTek Window Films is one of the Supporters of the 2013 International Window Film Conference and Tint-Off™ (IWFC). The event is set to be held this September 18-20 in Tampa, Fla., at the Tampa Convention Center and Tampa Marriott Waterside Hotel and Marina. The Exhibition/Extravaganza will be held September 18-20.
During the conference, attendees will be able to take part in educational seminars by industry leaders and expert speakers, network on the Exhibition/Extravaganza show floor with window film manufacturers and suppliers and view the Tint-Off™ competitions.
We spoke with Sarah Ortiz, business manager for HanitaTek.
Window Film magazine: Sarah, why did HanitaTek choose to sponsor the 2013 International Window Film Conference and Tint-Off™ (IWFC)?
Ortiz: The IWFC is a unique event in our industry in which we can all get together and learn from one another. There is no other event that draws as many industry professionals into one place, with education and networking being the focus.
Window Film magazine: Why is an event like the IWFC important to the film industry?
Ortiz: It is so important for our dealers to interact and learn from one another. Education on current trends is so valuable to make your business grow and thrive. The more we work together as an industry to be professional and cutting edge, the better the future is for our industry.
Window Film magazine: What can attendees expect to see from HanitaTek at the 2013 show?
Ortiz: HanitaTek is excited to show our new films at the show. Our E-lite 70 spectrally selective film, our XTRM exterior films offering up to a 15-year warranty and our Skylite film for both glass and poly glazing will be featured.
We also will showcase our energy-efficiency program, our suite of security solutions and our top-notch personnel.
Window Film magazine: What do you hope your dealers and distributors can obtain by attending an event like this?
Ortiz: I hope they can get the knowledge they need to continue an educated and professional front for our industry. This will help take our industry into the future.
Window Film magazine: Does HanitaTek have any advice for the 2013 Tint-Off™ Automotive and Architectural Division competitors?
Ortiz: The best advice is to have confidence in your work and not to be too psyched out by the event. Act as if this is a job for your best customer and compete against yourself, not the other competitors.
The International Window Film Conference and Tint-Off™ is co-sponsored by Window Film magazine and the International Window Film Association. Auto Glass Week™ also will be held concurrently. The event is managed by Window Film magazine.
HanitaTek is the North American distributor of Hanita Coatings SolarZone and SafetyZone, window films. With a focus on energy savings, they work hard to partner with their customers to provide solar and safety solutions for their client base.
To register or for more information, visit the official event website, windowfilmmag.com/iwfc.