The Los Angeles Business Journal featured an in-depth report on the potential expansion of the window film industry in Los Angeles County and beyond.

The article reported on the new California building code, which includes window film as a building product to be considered whenever a remodeling project triggers the code.

The reporter pulled from the International Window Film Association’s website and interviewed the executive director Darrell Smith.

“The recognition of window films in the California building code as a building product solution to achieve energy efficiency just puts a stamp of credibility and approval on a product that our industry has known internally for years is energy efficient,” says Smith in the article.

The article, entitled Made in Shade, can be found in the August 4-10 edition of the LA Business Journal.