Avery Dennison Hires New Marketing Leadership

February 18th, 2015 by Editor

‪Avery Dennison is bringing on two new team members to serve its graphics department.

Roxanne McSpadden will serve as as marketing director, and she will report to Shelly Woods Witing, who was recently appointed to vice president of marketing.

‪McSpadden will lead the product innovation and management team for digital and screen and cut media, manage the technical team as well as channel programs for the graphics segment.

‪In her new role, Whiting will lead the marketing organization and oversee development and implementation of commercial strategy.

‪“Roxanne and Shelley both bring exceptional expertise, experience and perspective,” says Darrell Hughes, vice president and general manager. “They will be strong leaders in helping our channel partners and customers in the graphics media industry grow.”

‪McSpadden and Whiting will both be based in Mentor, Ohio.

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