Solar Gard Installs Film for a Purple Heart Recipient

October 24th, 2018 by Tara Taffera

Solar Gard was selected as the window film provider of the Nexen Tire Purple Heart Dodge Challenger, a custom build by legendary automotive customizer Kenny Pfitzer, that will be awarded to a deserving purple heart recipient.

The “American Muscle for American Heroes” campaign launched earlier this month as a national effort by Nexen Tire to honor military heroes who have made incredible sacrifices in service to their country. Solar Gard, along with various other companies, sponsored the build by providing Ultra Performance window film, featuring advanced infrared heat-blocking properties to significantly reduce the total solar heat energy coming through the windows. The Ultra Performance film series includes seven shades that range from nearly invisible for an unaltered view, to a much darker option with a sleeker appeal, as seen on the Nexen Tire Purple Heart Dodge Challenger. All shades of the film block more than 99% of harmful ultraviolet light, protecting interior furnishings and passengers from fading and skin damage.

“It is an absolute honor to be one of the sponsors of this initiative,” said Kendall Combs, general manager, thin films, at Solar Gard. “Our company has always been dedicated to serving the community, and this campaign really hits home as we all know someone who has sacrificed for our nation in some way. It is truly humbling to be able to give back to those who have given so much for Americans everywhere.”

The custom Nexen Tire Purple Heart Dodge Challenger build will be featured on Fox & Friends today, Wednesday, October 24th at 8:50 a.m. EST and will make its official debut at the 2018 Specialty Equipment Market Association (SEMA) Show in Las Vegas.

This article is from Focus on Film, the weekly e-newsletter that covers the latest news regarding window film and related products, including paint protection film. Click HERE to sign up—there is no charge. Interested in a deeper dive? Free subscriptions to Window Film magazine in print or digital format are available. Subscribe at no charge HERE.

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