Upside-Down Thinking by Patric Fransko
by Patric Fransko
August 21st, 2019

Join Me To Explore 2019 Digital Marketing Strategies at WFCT!

Are you coming to the 2019 International Window Film Conference and Tint-Off (WFCT) in Indianapolis? If not, why not? This conference brings all of the segments included in the window film and paint protection film industries together under one roof for quality education, business-building and nail-biting competitions. WFCT is sponsored, organized, and managed exclusively by Window Film Magazine and Paint Protection Film (PPFMag) Magazine.

Even better, I will be one of the speakers kicking off the event on Wednesday, September 4th at 7:00am for a morning coffee discussion on digital marketing. I will not only be going over the current digital marketing landscape, I will be answering as many of your specific questions as possible in the time allotted. See below for the topics I plan to cover.

  • Is traditional marketing dead? – Should you continue to do things like radio, cable, mail or billboard marketing?
  • Is a good website critical? – At a time when social media is so important, is it still important that I have a great website?
  • Are review sites important? – Do I need to pay attention to cultivating reviews on Yelp, Facebook and Google?
  • Google Ads vs Facebook / Instagram Ads – Which is most important? – On a limited budget, should I be spending money on Google Ads or on Facebook / Instagram marketing?
  • Should my company be on LinkedIn? – It seems like more people are using LinkedIn these days. Do I need to be active on LinkedIn and should I be doing paid advertising there?
  • Did you know Facebook / Instagram are NOT social media companies? – If you think that these platforms are primarily social, you are wrong. What is the true value of these platforms?
  • Is your audience listening? – Are you creating content that your audience wants to listen to? What can you do to get more people tuning in?

Hopefully, I will see you in Indianapolis for my session as well as all of the other seminars and activities happening at the WFCT. This is a great investment in the future success of your business in the window film or paint protection industries. If you would like a free ticket to attend (a $99.00 value), click the picture below to get registered.

Click HERE for a

This blog is from Focus on Film, the weekly e-newsletter that covers the latest news regarding window film and related products, including paint protection film. Click HERE to sign up—there is no charge. Interested in a deeper dive? Free subscriptions to Window Film magazine in print or digital format are available. Subscribe at no charge HERE.

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  1. Wow, this event sounds interesting. Digital marketing is really a good topic to discuss and explore the opportunities

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