XPEL Forms Three Key Partnerships

March 18th, 2020 by Emmariah Holcomb

XPEL has made three announcements recently involving the company’s involvement with the BMW Car Club of America (BMW CCA), the Porsche Club of America (PCA), and Team Penske.


The BMW CCA recently has extended its partnership with XPEL, as its official window tint and paint protection film (PPF) through 2020.

The agreement, according to the BMW CCA, provides XPEL exclusive status, a large presence at national club events, and significant exposure via the club’s communication channels.

“XPEL has been an incredible partner of the club for many years and we are excited to have their support and presence at national events,” said Frank Patek, BMW CCA executive director.

XPEL has been a club sponsor since 2013. BMW CCA members collectively own over 100,000 BMWs and participate in many of the Club’s 500-plus social and driving events each year, according to the company’s release.

“BMW owners have been protecting their paint with XPEL for over two decades now and remain one of our most loyal customer bases in North America,” said Michael Dobbins XPEL marketing manager. “Renewing our partnership with the BMW CCA is an exciting step for us in 2020.”


XPEL has extend its partnership with the PCA Club Racing as the official ceramic coating and window tint through 2020. Throughout 2020, XPEL aims to expand its event presence at national club events and races.

“Early in our company’s history, Porsche owners became early adopters of XPEL and remain one of our most loyal customer bases in North America,” said Dobbins.

Indy Car

Team Penske and XPEL recently announced a multi-year partnership. According to both companies, XPEL will be the primary sponsor of the No. 1 Dallara/Chevrolet driven by reigning and two-time NTT IndyCar Series Champion Josef Newgarden for two races in 2020. XPEL will also serve as the “official protective film partner of team Penske.”

“We have thought about motorsports for quite a while, but we wanted to make sure we partnered with the right team,” said XPEL CEO Ryan Pape.

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