Dr. of Tintology September/October 2018

August 2nd, 2021 by Bryan

This is Insanity: The Good Kind

By Mike Feldman

It just seems like it’s been hotter this year than any other and perhaps that’s the reason our phones are ringing, and our sales have never been better!

Yeah; I’m bragging a bit, but we are almost two times ahead of last years sales and since I can’t quite figure out what I have been doing right; nevertheless, I’m going to take full credit for these incredible results.

They say that the definition of insanity is doing the same thing and expecting different results. Well I’ve been doing the same thing and getting better results. I’ll take being insane for the moment.

I think some old baseball player said, “You’re never as good as you think you are when things are going great and you’re never as bad as you think you are when they are going terrible!”

So right now, let me think that we are the greatest of all time!

This is a strange, exciting and frequently frustrating business.

We are dependent on the weather, the economy, the time of year and a host of other influences including kids going back to school.

And we all have competition!

Perhaps that’s why I’ve resolved to be less combative in 2018 than I’ve ever been before.

I used to live my life looking for an argument or debate. There was no issue that I didn’t seem to have an opinion about nor window film slight I didn’t take personally. I used to be offended if someone exaggerated what their film could do. I’d be the first to recite anti-trust rules when dealers started talking about pricing. I was that “guy!”


I lurk around window film social networks watching folks argue about one thing or another. I read their harsh words or boasts; but I stay out of the fray.

It’s not my fight and it’s certainly not my job to set the record straight or press my finger on the scales of any debate.

Oh no, I’ll just let one window film guy fight against the other window film guy, or let that dealer complain about that manufacturer and just stay out of it.

Let’s hope I can keep this new attitude and don’t try arguing with me about it!

Mike Feldman is the president of Advanced Film Solutions in New Port Richey, Fla.

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