A Head Full of Dreams
What does music mean to you? From the home office to the conference room to an installation bay full of Porsches and Teslas, soundtracks help drive focus and energize equilibrium. It’s an area that Grammy-Award-winning guitar player Salvador Hurtado knows well.
“I wanted to make a tool, but I wanted it to be free,” Hurtado says of his five-track, 16-minute album built for blasting in tint bays worldwide. “I wanted to make a streaming playlist that was customer-safe and child-safe; something you could stream in your shop at any volume and not offend anybody. It’s a streaming playlist on Spotify and doesn’t require you to buy anything. Make money to it all summer.”
A 2017 International Window Film Conference and Tint-Off™ (WFCT) gold medalist, Hurtado is the vice president of Sal’s House of Tint in San Marcos, Texas, and knows what it takes to be an installer. Tunes conducive to tinting are part of that equation.
“The songs are about making money and hustling; that’s what we’re doing,” Hurtado adds. “You can vibe out on it, or you can turn it down, ignore it and get to work. It’s all dependent on the volume. There’s a lot there.”
Brian Brown, principal of Exclusive Detail in Charlotte, N.C., spoke on the importance of music in the award-winning article Installers Assemble: PPF Veterans Rally Rookies Forward.
“We invested in an audio system so that we can have Bluetooth music piped through the shop,” Brown says. “And my go-to through the course of the day is jazz or classical for the reason that it’s not dropping beats all day long. You’re not having high-energy music. With the classical and the jazz, it just creates a mellow atmosphere. Calming music has been very resourceful for me.”
“I love listening to music—anything from trance/house/80-90s dance to rap/hip-hop to alternative and rock,” says Kaval Vilkhu, president of Make it Shine Detailing in Ontario, Canada. “Just something to keep me going and my energy up. If I’m in the shop working late to finish up something, I will put on more trance or house music with no lyrics but a good beat—love a good beat. Podcasts are a great tool to keep you engaged with more strategic thinking, and looking more to the future while spending some time to reflect on your life.”
As for me, my musical selections vary. But Coldplay’s A Head Full of Dreams is a 45-minute stirring symphony of songs that have positively impacted my weekly grind since its December 2015 release. Which artists are you jamming to today, tomorrow and in the future?