The New Guy by Chris Collier
by Chris Collier
May 10th, 2023

Previewing the WFCT 2023 Educational Program

Jody Knight, director of business development at KDX Films, will share why you’re never too advanced to learn a thing or two in a WFCT seminar session dubbed The Importance of Training Both New and Seasoned Installers.

WFCT 2023 has your window film, paint protection film (PPF), ceramic coating and detailing business covered. Learn, grow and advance with a seminar slate covering everything from sales strategies, market updates, digital marketing, content creation, training tips and tricks for both novices and veterans, and more.

I had the privilege of helping construct the educational program for this year’s event. It was rewarding putting together sessions built to help you climb higher. A few weeks ago, I previewed two PPF-centric sessions. Today, I spotlight two more sessions worth traveling to Virginia Beach, Va., for:

Wednesday, Sept. 20

12:15 p.m. – 1:00 p.m.

The Importance of Training Both New and Seasoned Installers

It’s crucial to pass on the fundamentals of the film industry to novice installers during their initial deep dive. But what about training the veterans who have “mastered” the art of window tinting and paint protection film? Jody Knight, director of business development at KDX Films, will share why you’re never too advanced to learn a thing or two.

Friday, Sept. 22

8:00 a.m. – 9:00 a.m.

Top Dealer NGS Talks Business Growth

NGS, a nationwide commercial window film company, landed at the top of Window Film magazine’s Top Dealer rankings in 2021 and 2022. The company is a three-time 3M National Dealer of the Year, and could be a critical piece in helping you grow your business. Gather tips and tricks to implement into your own company and learn what it takes to be a top dealer.

Speaker: NGS CEO James Beale is an expert in glazing solutions and specializes in helping organizations evaluate and implement building envelope security, sustainability and branding technologies. His expertise comes from more than 15 years of industry experience and co-founding NGS, a nationwide window film company on the climb. His customer-first approach has helped him become the go-to consultant for multiple Fortune 500 companies.

See you Seaside!

This is just a taste of what to expect from this year’s educational program. Stay tuned for WINDOW FILM magazine May/June 2023, featuring the full seminar slate. I look forward to connecting with you September 20-22 at the Virginia Beach Convention Center in Virginia Beach, Va.

WFCT 2023 registration is now open for both attendees and competitors.

There are two registration options:



Competition slots are available on a first-come, first-served basis. For the best discounts on general attendee registration, be sure to sign up now. And visit to book your hotel room.

This blog is from Focus on Film, the weekly e-newsletter that covers the latest news regarding window film and related products, including paint protection film. Click HERE to sign up—there is no charge. Interested in a deeper dive? Free subscriptions to Window Film magazine in print or digital format are available. Subscribe at no charge HERE.

Tags: , , ,

Leave Comment