State Governments Recognize National Window Film Day, Held Next Tuesday

April 24th, 2024 by Casey Flores

National Window Film Day is April 30 and state and local governments are using their official channels to draw attention to film technology and its benefits.

The day, initiated originally by the International Window Film Association (IWFA), has gotten attention from elected officials across the nation—including five governors (Georgia, Maryland, Illinois, Wyoming and North Dakota), as well as the Tennessee state legislature.

This isn’t the first time window film has been highlighted by the Tennessee legislature. The state passed a law in 2023 requiring entry-resistant films on new or remodeled schools following a mass shooting event by a transgender terrorist at a Christian school in Nashville.

The resolution can be found here and is similar to those put out by governors nationwide.

Many window film dealers have been working with their localities and representatives to highlight the day as well.

“National Window Film Day was initiated by the IWFA in 2014 for the entire industry  to provide local dealers with a platform to educate the public about the many benefits of window film and to help kickstart consumer interest in all types of window films,” says Darrell Smith, executive director of the IWFA. “The IWFA provides a wide array of free promotional materials that dealers may use to their advantage, including an infographic, sample proclamations that they can take to local elected officials to sign, a press release and logos.”

For dealers interested in highlighting the event , the IWFA has materials on its website that they can download. These include  a model proclamation to be used with elected officials and other items such as logos, an infographic and a sample news release.

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