Posts Tagged ‘Myrtle Beach’

Palmetto Protection Films to Celebrate Storefront Grand Opening on April 20

Apr 19th, 2023

Palmetto Protection Films of Myrtle Beach, S.C., is hosting a grand opening ribbon-cutting celebration through the Myrtle Beach Area Chamber of Commerce to celebrate their first storefront location. The event will include a live DJ, home-cooked barbecue and networking. The event will take place at Palmetto Protection Films’ new location at 240 Industrial Way, Suite […]

Creating a Comprehensive Marketing Plan

Mar 22nd, 2023

I have blogged about the potential for a recession, diversifying during the off-season and persevering. A marketing plan is one key component in these areas. Every business should have a well-thought-out business plan; a key part of that plan should be a comprehensive marketing objective. The Roadmap A good marketing plan is crucial for any […]

National Apprenticeship Week: Finding the Future of the Film Industry

Nov 16th, 2022

This week marks the eighth annual National Apprenticeship Week, a nationwide effort to recognize apprentices’ vital place in the labor force. More than two years after founding Myrtle Beach, S.C.’s, Palmetto Protection Films, co-owners Matthew and Kristy Yelle reflect on an apprenticeship’s significant role in their early successes. The Grumpy Monk “Matthew and I knew […]

Diversifying in the Slow Season

Oct 26th, 2022

Depending on your location, your window film business may have a slower season than others. Here in South Carolina, we have a short slow season, typically in December and January. But in other parts of the country with intense winter seasons, those slower months are likely more prolonged. So how do you keep steady business […]

Event Season

Apr 6th, 2022

It’s 9:33 a.m. at Hartsfield–Jackson Atlanta International Airport on a rainy Tuesday. I’m penning this blog as flight attendants prepare our plane for flight, my first since I visited Palmetto Protection Films in Myrtle Beach, S.C., last December. I’m headed to Glass Expo Northeast (GENE) ´22 in Uniondale, N.Y., for coverage geared towards readers of […]

Tinting Together—Industry Couples Celebrate Valentine’s Day

Feb 9th, 2022

Operating a film company is a complex undertaking loaded with daunting deadlines and demanding customers with eyes for the little things. It’s a journey full of hills, valleys and the in-between. Ahead of Valentine’s Day, industry couples say business is better together. Love at First Sight Jorge and Brenda Rivera run JR Auto Style together […]

The Wide World of Window Film

Dec 15th, 2021

I’ve traveled more than ever in 2021, and it wasn’t for vacation. From October 4 to December 9, I traveled to shops in Texas, Georgia, Nevada and South Carolina, connecting face-to-face with owners, installers and apprentices. Boarding six planes in 66 days, I had the opportunity to learn from industry veterans. I was welcomed with […]

The New Guy Meets the Newer Guy

Dec 8th, 2021

I don’t meet fellow window film newbies often. This industry is brimming with industry vets carrying resumes spanning longer than my 25 years of life. During my three-day visit at Palmetto Protection Films in Myrtle Beach, S.C., I learned from a veteran and bonded with a rookie. 20-year-old Donovan Whitley is new to the window […]

Tinting With a Breeze

Oct 20th, 2021

The hallways of my childhood home don’t reverberate like they used to. The continuous chatter of youth is rare at the Collier residence in 2021, but nearly two decades of memories remain within its walls. As my parents empty their nest and I continue my young career, travel illuminates memorable moments of my life. I […]