Posts Tagged ‘Patric Fransko’

Make a Snapchat for Your Business. I’m Not Kidding.

Feb 10th, 2016

OK, I know that I lost half of you right when you read this blog’s title. Snapchat?! You’re probably thinking, ‘I just started figuring out Facebook and Instagram, now I need to learn about Snapchat?’ Hang with me. There are three reasons you should consider getting your business on Snapchat in 2016. This isn’t a […]

How to Keep Your Marketing Fresh

Jan 27th, 2016

If there’s one constant in marketing, it’s that things never stay the same. What worked yesterday will not work tomorrow. You simply can’t rely on the marketing techniques and tools of the past to bring you success in the future. In order to be truly effective, it’s important that you try new things and are […]

Can Good Search Rankings Hurt Your Marketing Strategy?

Jan 12th, 2016

With everyone talking about how important search rank is, why is this article implying it could hurt your marketing? Let me take a moment to clarify up front. Good search rankings, in and of themselves, are not bad in any way. However, they can hurt your overall marketing strategy when a business places too much […]

How to Blog to Improve Your SEO

Dec 28th, 2015

I’ve written several blogs about the importance of fresh, relevant content as part of your overall search engine optimization (SEO) strategy. Integrating this content properly within your website is critical to maximizing your efforts. One of the absolute best ways to do this is through the use of a “Blog” or “Latest News” section on […]

Here’s the Difference Between Marketing and Sales

Dec 9th, 2015

If there’s one consistent misunderstanding that I encounter in business, it’s that people don’t differentiate between marketing and sales within an organization. Some think they are basically the same thing, which is a mistake. This mindset is as old as business itself and many of the subtleties are quite detailed; however, here are some simple […]

Facebook Poised for Online Domination with “Search” Announcement

Oct 28th, 2015

Before we get into Facebook’s foray into the search game, I wanted to address something that comes up often during conversations about social media. I have honestly lost track of how many times I have heard people talk about how Facebook is old news and that something else is going to be knocking it out […]

Three Reasons to Drop EVERYTHING and Come to the WFCT

Sep 23rd, 2015

In case you have been under a rock in recent months, you likely already know the International Window Film Conference and Tint-Off (WFCT) is next week in Reno, Nev. In my opinion, if your finances and schedule allow it, this is a must-attend event for those in the window film industry. I hope you’re already planning […]

Facebook’s New Tool Will Increase Your In-Store Interaction and Revenue

Jun 24th, 2015

Do you have a retail location? In this blog, you’ll find out how you can increase your in-store revenue using this new, free tool from Facebook called Place Tips. Nowadays, people are addicted to their phones. They use them everywhere as a primary source of entertainment and information. As a result, one of the best […]

Does Your Pie Have the Right Ingredients?

Oct 22nd, 2014

Now, I am not talking about the kind of pie that you eat, but I am talking about something that helps to put food on your table. I am referring to the website ‘traffic pie’ that indicates the sources of traffic to your company website. Like any great pie, it is important to have the […]

Looking Back at WFCT

Oct 15th, 2014

With it being my first WFCT, I tried to absorb everything like a sponge. I’d like to share certain bits of wisdom that I picked up from industry veterans throughout the week. The conference was about increasing professionalism and profits, that’s for sure. This was evidenced in the educational seminars, particularly the ones about adding […]