Google Ads, previously known as Google AdWords, can be an extremely powerful tool for window film businesses looking to get more customers for residential and commercial window tinting. Google Ads can be used for anything, but in the realm of residential and commercial advertising, it can be particularly effective if used correctly. In this post, […]
The past two years have delivered unchartered territory to all businesses, from global corporations to the sole proprietor. Even as consumers, we had to adjust to constant changes, which haven’t been easy. However, the challenges have been more complex for business owners. From shutdowns to employee shortages, supply-chain issues to inflation, how do you adapt […]
Creating ongoing content on your website is essential. First, it keeps the site fresh. When content is added regularly, the website avoids stagnation and informs visitors that what they’re looking at is current. Second, it is good for Search Engine Optimization (SEO). Ongoing content can be used to fulfill your SEO strategy and get an […]
I often get asked what content should be added to a website to help with search engine optimization (SEO). While there are many ways to improve the SEO of a website, a blog can be one of the most impactful. A blog is often longer-form, and that allows many options to create SEO-friendly content. This […]
If you have been following this column for any amount of time, you have likely read about the importance of having proper SEO (Search Engine Optimization) down on your website. While this is very important and not to be overlooked, that SEO is often not specific to a location or region. What I want to […]
I have written many articles over the last several years about the importance of Search Engine Optimization (SEO) and creating a website that is designed to perform well for your desired search results. This month, I want to focus on the importance of localized marketing and SEO and why this is so important to your […]
Much of what we talk about in the series is designed to get people to check you out and visit your website. However, that is just the start. If you are successful getting them to visit, do they feel at home once they arrive? This article is designed to give you some tips on making […]
This article is a summary from a larger article I was working on for my marketing company, I hope you’ll find it beneficial. I think most people would agree, having a website that puts your company’s best foot forward is important. Many will make judgments about your business based on how your website looks. A […]
In 2019, I’m assuming most of you are very familiar with the concepts of organic search engine optimization (SEO) and paid search (SEM) campaigns like Google Adwords. Although they both serve to make your company or ad show up on search engines, they are like two sides of the same coin. This article will explain […]
I know what you are thinking …this Fransko guy has finally lost it. There’s no way a slug can have anything to do with SEO or my marketing efforts. I agree, it seems like an odd thing to talk about when speaking of marketing, but allow me to explain. I’m not talking about a slug […]
After building several businesses in both the B2B and B2C environments utilizing digital marketing and social media platforms, Patric launched his own digital marketing agency, Eye Magnet Management, in 2015. This business has rapidly grown to represent the digital marketing efforts of some of the largest names in the window film industry as well as numerous other clients in industries as varied as golf, clothing, art, international freight and restaurants.
