The visual inspection guidelines for automotive window film was explained during a webinar hosted by the International Window Film Association (IWFA). The webinar began with an overview of the guideline’s origin. According to Steve Capoccia, president of the association’s public relations agency, Special Public Communications, in 1998 the IWFA expanded on what the European association […]

National Window Film Day (NWFD) is tomorrow and although window film businesses around the country have been engulfed in the COVID-19 crisis, it’s important to remember to showcase the benefits of window film to consumers. The International Window Film Association (IWFA) previously stated NWFD is an opportunity for public education focused on window film as […]

The International Window Film Association (IWFA) recently held a webinar that gave attendees a step-by-step plan to prepare for National Window Film Day (NWFD) 2020. NWFD is scheduled for April 30, 2020. “We’re here to help and support you even if it’s your first time supporting or celebrating NWFD,” said Steve Capoccia, president of IWFA’s […]

The International Window Film Conference and Tint-Off (WFCT) continued to offer attendees insight on what’s to come for the industry through its seminars, while live demonstrations drew crowds on the showroom floor. Seminars The International Window Film Association (IWFA) held several seminars and demonstrations during IWFA Day. Installers who attended the day’s first seminar learned […]